You're lauching a new SAAS platform called Nuzzl, a home automation app that coordinates your smart pet devices. You
want to capture early user feedback in a way that is intuitive but not intrusive.
Words are poor abstractions for interfaces
"Pop-up"
"A codebase exists as much in the mind of the development team as it does in github."
-Andy Kitchen
"A product design exists as much in the mind of the design team as it does in sketch."
-Laura Summers
Design as it is right now...
Design as it should be...
Give yourself permission to improve the process 🤗
Drawings don't have to be
pretty or
perfect to be effective communicators!!
High fidelity design is good at communicating look and feel, emotion, colors, typography.
High fidelity design is poor at communicating interactions, application states, error states. Anything that changes over
time. Additionally, it's easy to introduce unintended complexity to the design from tools like Sketch and Photoshop.
Moodboard
Hand drawn sketches
Storyboard
Can we combine fidelities?
Let's do
much less high fidelity design.
Let's be more deliberateand more thoughtful about when and how we use it.